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Water Shouldn’t Cost a Fortune

The cost of living has skyrocketed, but one of the biggest scams is the price of packaged water, all in the name of "purity." A 1-liter branded bottle that once cost ₹10 now sells for a ruthless ₹60 to ₹70. Whether we like it or not, we are being forced to pay these outrageous prices just to drink what is rightfully ours.

Water is life. It should be free or at least affordable. Instead, it has become a profit-driven industry where corporations shamelessly charge extra for so-called "Himalayan purity." But let’s be real. Water should have followed a different trend. It should have gotten cheaper or even free. Instead, it has turned into a billion-dollar business for a handful of companies.

  • 01
    The Brutal Reality

    Big brands have no shame in exploiting consumers. Food courts, metro stations, and major food chains have stopped selling affordable bottled water, leaving people with no choice but to buy the expensive ones. Delhi’s metro and malls are not just for the ultra-rich. They serve everyday people, including students, workers, and families.

    Yet, no one is stepping up to ensure water is accessible. The Delhi Metro once introduced an affordable water initiative, but guess what? It is disappearing. Even the free water coolers that once existed have vanished. Why? Who shut them down? We do not know. But what we do know is that regular people are the ones paying the price.

  • 02
    What We Stand For

    At Brewtel, we are brutally clear about one thing: water should be affordable, alternatives should be available, or it should be free.

    We support and applaud brands that provide free water through advertising partnerships because that is a brutally smart solution. These companies are taking a step in the right direction, ensuring access to water without adding financial strain on consumers.

    But the bigger beverage giants operate differently. These corporations do not just sell water. They dominate multiple industries, raking in massive profits from beverages, snacks, and household essentials. Despite having countless other revenue streams, they still choose to charge consumers for something as basic as water. This needs to stop.

  • 03
    Join the Brutal Fight for Fair Water

    If you stand with us, here’s how you can take action:

    • Water Brands – Stop overcharging consumers. Lower your prices or offer fair alternatives.
    • Food Stall/Restaurant Owners – Don’t be part of the problem. Provide affordable water options.
    • Free Water Initiative Leaders – Let’s collaborate. Email us at fight@brew.tel and let’s make water free for all.
    • Mall/Food Court Owners – Give us the space to offer fair-priced water and break the corporate monopoly.

    This is not just a campaign. It is a fight against exploitation. We are Brewtel, and we will not stop until water is back where it belongs, in the hands of the people, not the profits.

Fight with Brewtel
Comparison Table of Packaged Beverages (1L) in India
Comparison Table of Packaged Beverages (1L) in India
Summary of Key Findings:

Price Variation: As you can see, the prices vary based on the retail store and the direct brand cost, but they tend to align fairly well in most cases.

Affordable Options: Water brands such as Bisleri, Aquafina, and Kinley all have a competitive price point of ₹20 per liter, while flavored drinks and juices like Maaza, Real, and Tropicana are significantly more expensive.

Brand Profits: Brands such as Coca-Cola, Pepsi, and others involved in carbonated drinks tend to offer a price range of ₹48–₹60 per liter, whereas the premium bottled water or juices often cross ₹99 per liter.